Study Fundraising
Introduction to the nonprofit sector
The Profession of Fundraising
Fundraising Ethics
Who Gives and Why
Social Influences on Giving
The Fundraising Audit
Fundraising Planning
The Case for Support
Assessing Fundraising Performance
Direct Response
E-Fundraising
Donor Retention and Loyalty
Major Gift Fundraising
Bequests/legacies
Planned Giving
Corporate Fundraising
Grant Fundraising
Managing Volunteers
Events Fundraising
Women and Philanthropy
Public Trust and Confidence



This section of our site provides additional resources for each of the chapters in our textbook. You will find links to other web resources, case studies and illustrations, and a series of additional readings from both academics and practitioners. The materials are in turn grouped to support each of our chapters.

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StudyFundraising.org supports the fundraising syllabi development by Professor Adrian Sargeant and Professor Jen Shang